The Million Dollar Homepage is a website conceived by Alex Tew, a 21 year old student from Wiltshire, England to help raise money for his university education. Launched on August 26, 2005, the website is said to have generated a gross income of $1,037,100 USD and has a Google PageRank of 7. The site's Alexa ranking as of February 24, 2006 is 1017, having peaked at around 127.
The index page of the site consists of a 1000 x 1000 pixel grid (one million pixels), on which he sells image-based links for US $1 per pixel, in minimum ten by ten blocks. A person who buys one or more of these pixelblocks can design a tiny image which will be displayed on them, and also decide a URL which he or she wants them to link to, as well as a slogan displayed when hovering the cursor over the link. The aim of the site was to sell all of the pixels in the image, thus generating one million dollars of income for the creator, which seems to have been accomplished.
On January 1, 2006, the final 1,000 pixels left were put up for auction on ebay.com. The auction closed on January 11 with the winning bid of $38,100.00. This brought the final tally to $1,037,100 USD in gross income.
It took a 21-year-old a few minutes to come up with an idea which has made him more than one million dollars in four months. So what's his secret?
It started with a blank notepad, an overdraft and a shortage of socks.
Now it's a million-dollar business.
Last August, as a three-year degree loomed, Alex Tew lay on his bed in his family home in Cricklade, Wiltshire. It was time for his nightly brainstorming session.
This time, the problem was his finances. He already had an overdraft, which was sure to multiply at university, and he felt his poverty was reflected by his lack of decent, or matching, socks.The first thing he wrote in his pad was "How can I become a millionaire?" Twenty minutes later, the Million Dollar Homepage idea was born.It was selling pixels, the dots which make up a computer screen, as advertising space, costing a dollar per dot. The minimum purchase was $100 for a 10x10 pixel square to hold the buyer's logo or design. Clicking on that space takes readers to the buyer's website. Read More>>